Our fit read
Choose by the kind of practice you want to keep
Rewire is strongest for people looking for practical cbt/dbt exercises and emotional check-ins. Imago is strongest when you want an IFS-informed, continuing journal for your own parts, triggers, and patterns.
At a glance
| Dimension | Imago | Rewire |
|---|---|---|
| Approach | IFS-informed guided shadow work journaling. | Practical emotional-regulation exercises using CBT and DBT techniques with AI assistance. |
| Guided experience | Guided sessions, follow-up questions, parts mapping, and daily check-ins. | Check-ins, thought reframing, exercises, and an AI-supported Life Coach workflow. |
| Continuity | A journal that keeps sessions, parts, check-ins, and reflections together. | A routine of check-ins and saved reflections designed to make exercises easier to repeat. |
| Framework | IFS-informed, self-guided, and not therapy. | Cognitive behavioral therapy and dialectical behavior therapy tools |
| Pricing | Free download with in-app purchases; check the current App Store offer. | Free download with in-app purchases; current offers vary by region and time. |
| Platform | iPhone App Store listing. | iPhone App Store listing. |
| App Store rating | See the current Imago listing. | 4.68/5 from 360 ratings Checked August 3, 2026 |
Where Rewire is strong
- A concrete, skills-oriented approach to emotions and thoughts.
- Short check-ins and exercises can be easier to start than open-ended journaling.
- The App Store description emphasizes user input rather than a fixed interpretation.
What the App Store reviews suggest
Repeated praise in the sample
- Helpful reviews often described the exercises and check-ins as simple, practical, and useful for building a habit.
- Reviewers also valued being able to save insights and revisit what they had learned.
Friction users mentioned
- The sampled reviews included reports of a long onboarding flow followed by a paywall, bugs or broken suggestions, difficulty finding past entries, and repetitive reframes.
Review themes are user reports from the sampled corpus, not a claim that every user has the same experience. Read the current App Store reviews for the latest context.
Who each app may fit
Choose Rewire if…
People looking for practical CBT/DBT exercises and emotional check-ins.
Choose Imago if…
Imago is the better fit when the goal is to explore triggers through an IFS-informed parts lens and build a private, continuing journal rather than primarily practice CBT/DBT skills.
Sources and method
The rating and count above are a US App Store snapshot checked August 3, 2026. Ratings can change. Product descriptions are based on the App Store listing and the product sources below. Review themes summarize a helpful-review sample and should be read as anecdotal signals, not a controlled survey.
Imago has no paid placement or affiliate relationship on this page. The “choose Imago if” language is an editorial fit judgment, not a claim that Imago is objectively better for everyone.
Frequently asked questions
Is Rewire better than Imago?
What does Rewire's App Store rating tell me?
Is Imago therapy?
This page is informational and is not medical advice. If reflection brings up a crisis or feels unsafe, pause and seek qualified professional or crisis support.